Emefa Kuadey is a fashion engineer and founder of israella KOBLA, the women's clothing and accessories brand that is redefining minimalism through structure and bold femininity. She officially launched her brand in July 2019 after graduating from the fashion design program at George Brown College in April. Prior to pursuing a career in fashion, Emefa worked as a civil engineer - a part of her life that heavily influences her design aesthetic. israella KOBLA operates on a made-to-order basis, as a way to eliminate over production and subsequent wastage."