Free Label


$89.00 CAD

The Free Label bra big busts have always wanted. It has cleavage coverage and a deep cup to accommodate fuller busts. Designed for cups C-G.

Model Details

  • Tagnéa is 5'10 with a 36" bust, 28" waist and 40.5" hips and is wearing size S.
  • Sera is 5'10 with a 49.5" bust, 41" waist and 57" hip and wears size 3X.

-Reversible bralette

-Ethically made in Vancouver, Canada

-Wear forward or backward for scoop neck or v neck

-Thick chest band for support and comfort

-Medium-High compression

-True to size

TECHNICAL BAMBOO | 85% Bamboo rayon / 15% Spandex 

Anti-bacterial, breathable and durable. Our technical bamboo is custom knit and dyed in Toronto, Canada exclusively for Free Label.  It is buttery soft to the touch and has a substantial and thick (yet breathable) weight. Standard 100 OEKO-TEX® certified.

Less but better. That's our motto.

Always wash cold, hang to dry to extend the life of your garment.

CANADA: FREE SHIPPING on orders over $200. For smaller orders the cost of shipping is calculated at check out. 

USA: FREE SHIPPING on orders over $200. For smaller orders the cost of shipping is calculated at check out.

INTERNATIONAL: The cost of shipping is calculate at check out via International Airmail (typically 6-13 business days). 

We are not responsible for wait times at your countries border, so please be patient with the delivery of your parcel.

We typically process and ship your order within 1-7 business days. Kindly wait 7 business days plus 8-10 business days for shipping within North America before contacting us about a late order. Thank you!

If for any reason you are not thrilled with your purchase, we will gladly accept returns on full price garments unless otherwise noted on the product page. Please email within 7 days of receipt to return your brand new, never worn garment. To begin the process please email us at

Read more about our return policy here!

Customer Reviews

Based on 157 reviews
Overall Disappointed

My colleague has been raving about these bras and so I wanted to try them, Canadian, local, comfortable, etc. I bought this in black and in sand, same size (2X for 40-42 G). The fabric of the sand is comfortable and soft, but it provides almost no support. As soon as I put it on, I adjusted and within a minute, I had the dreaded breast log and then over time, started falling out the bottom. The band does not seem to be reinforced at all in the sand. (I have only worn the black for a few hours but it seemed to be made of a different fabric and I don't know that I will have that problem with it). This is probably a good bra to wear on a hot day when you aren't doing anything special, would otherwise not be wearing a bra but can't stand the sweat of the skin on skin from large breasts resting on your breastbone, but I did not need to spend $90 for that. It is NOT a bra I can put a work shirt or sweater over and go out. I would not suggest it as a nursing bra despite the "easy access" by lifting up the band.If your breasts are heavier than normal because you're breastfeeding or menstruating, the band will not provide any security from popping out.

I was also charged $12 shipping for "1 business day" delivery, but my order was confirmed on Nov 16 and delivered on the 21st. Had hoped to take these away with me for the weekend. Overall just really disappointed because I need and want a comfortable, reliable bra and I was hoping this was it.

Gwen P.
Small is small

I wear a size 34 reg bra with B cups and had to return my small, and as you may or may not know, there are NO exchanges so I just paid $46 ($23 each way) for shipping. I suggest you size up. Bra looked well made and would be comfy if it fit.

Kim D.
Becky Forever!

This is my fifth (sixth?!) Becky bra and I have loved every one! They offer great support for a wireless bra, and with a little commitment to adjusting throughout the day uni-boob can be avoided!
I've tried about 5 other wireless +soft bras that have great hype on the internet and keep coming back to FL - the fit and support is just beyond anything else out there; I have always been self-conscious about my chest and hesitant to not be fully supported when out in the world and Becky bras are the only thing I wear out and about now! I love the reversibility for getting the most wears between washes and the seasonal colour options are great!

For reference I'm 5'6", 140lbs, 34-6DD and ordered a small. They're snug at first but loosen up just enough with wear!

Holly B.
Stunning as a sports bra or a crop top

This is my 3rd Free Label Bra, I love both the V-neck side and the scoop side. I wear an XS in the bra typically and I found this one quiet compressive so if you are between sizes/have a larger chest you may want to go one size up. OH and the color! What a stunning deep green that pairs so nicely with white, black, brown, and grey! My band is 29 in and bust 33 in and waist is 27 in for reference.

Victoria J.
Comfy and supportive

Love this style already. Much better for c cup sizes than the Andie.

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